Our Kin & Home is a lifestyle brand and business sharing insight into homeschooling, natural, wholesome living, and cultivating an intentional lifestyle. Aligning with the simplistic, earthy aesthetic of the brand, we created a full brand identity, incorporating a warm color palette and hand-drawn illustrations that highlight the owner’s genuine, down-to-earth personality. For the website design, we crafted a seamless layout to illustrate the brand’s values while appealing to the preferences of their kindred readers.